Thanks to the unique charity
project “Breaking
Point”, we
inspired young people to create something beautiful. We organized incredible photo
expeditions with the participation of children-orphans and children with
disabilities to remote places and
demonstrated to the young audience that talents can be brought to light if
possibilities aren't limited and they are encouraged to act outside of
their daily routine.
PR
value: 1 428 571, 53 $
Media impressions: 415 107 774
Total audience: 59 518 000
Number of publications and broadcasts: 494
Number of journalists, bloggers and media persons: 182 Mentioning of “FotoCh” in media increased by 1 976%
Ultimately, we proved to teenagers and millions of people that talents can be brought to light if possibilities aren't limited.