Challenge: We`ve organized audio fashion show to support the premiere of Bumblebee movie, a film set in the 80`s. How to invite the right people who will appreciate 80`s culture, music and fashion, come and help spread the word about the event?
Idea: We wrote invitation details on a cassette tape and packed it together with a pencil. If you are really familiar with the 80`s culture – you know what to do.
1 cassete + 1 pencil = 54 715 738 reach